10/30/20

Understanding Email Metrics | Email Deliverability Unfiltered - Episode 3

Deliverability is complicated and despite what marketers are told from popular third-party deliverability services, there is no cut-and-dry deliverability score to accurately predict whether you’ll land in the inbox every time….mailbox providers (MBPs) and Email Service Providers (ESPs) don’t share that information!

Join me and Alyssa Dulin from ConvertKit as we break down the fundamental metrics that matter most for email in an episode I recorded for the Email Deliverability Unfiltered Series I manged while at Kickbox.