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Join NowSuccessfully Managing Multiple Email Streams (Webinar for SocketLabs)
During this session, I chatted with Louis Driving Hawk from SocketLabs and Jennifer Chappel from MyHealthTeam about what it's like to manage 40 brands, including Jennifer's must-have tools, essential data, and key learnings so you can keep your complex (or straightforward!) email program performing above expectations.
We dug into:
- Segmentation techniques to tailor your lists for higher engagement, lower churn
- How email data can be used to monitor performance and inform optimization decisions
- Actionable advice on how to manage 43+ mail streams, from folks who've been there